Uncover insights by bringing all your customer data together—including Dynamics 365, Office 365, and third-party data sources—with the security and privacy you require.
| Access data with out-of-the-box connectors or custom integrations. | |
| Easily compose data flows using Azure services. | |
| Integrate profiles, KPIs, and predicted outputs with a Power BI desktop connector. |
Fully understand the customer journey across channels by using contextual information and artificial intelligence that matches customers with previously ambiguous activities and profiles.
| Improve segmentation and predictions using inferences. | |
| Infer high-confidence links and relationships between your data and known individual or organizational customers. |
Guide your decisions and processes by applying artificial intelligence to predict outcomes across your business.
| Automatically create and deploy highly effective machine learning models for your specific needs. | |
| Identify positive and negative influencers on business predictions to plan follow-ups and help anticipate risks. | |
| Grade business predictions for better process integration and automation. |
Better understand the customer journey—individually or in the aggregate—by composing role-specific visualizations that bring together customer profiles, interactions, metrics, inferences, and predictions.
| Define the metrics that matter to you and keep them up to date. | |
| Easily build visualizations and embed them into existing tools and business processes. |
Identify and take advantage of marketing opportunities by creating granular customer segmentation based on transactional and behavioral data, inferences, and insights.
| Define dynamic segments based on a deep network of relationships. | |
| Explore data visually to quickly find and access the data marketers need. | |
| Use segments that are always up to date and based on complete customer journeys. |
